From the Ground Up 03.26.2012
Mining Industry NL launches new website
A major contributor to the economy of Newfoundland and Labrador, mining is a well-established industry in our province. With a mandate to motivate continued growth of the sector, the former NL Chamber of Mineral Resources asked Pilot˚Communications to help them create a forward-thinking, professional brand that would better serve the organization in their role as advocates for the local mining industry.
Pilot˚created the new brand identity for Mining Industry NL; including name, logo and tagline, and also developed a website to be creatively in line with their new brand.
The new Mining NL website is designed as a hub for members, stakeholders, government, and the general public to access information about the mining industry. It also enables Mining NL to engage stakeholders on issues related to mining and mineral exploration in Newfoundland and Labrador, challenge incorrect perceptions and form partnerships within the mining community.
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